{"id":243,"date":"2013-10-20T08:40:57","date_gmt":"2013-10-20T08:40:57","guid":{"rendered":"https:\/\/fronteacciaiocromato.art\/?p=243"},"modified":"2026-03-30T18:22:23","modified_gmt":"2026-03-30T17:22:23","slug":"hypezig","status":"publish","type":"post","link":"https:\/\/fronteacciaiocromato.art\/it\/hypezig\/","title":{"rendered":"&#8220;Hypezig&#8221;: A Reflection on Modern Success Hype"},"content":{"rendered":"<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-65deacd7 wp-block-columns-is-layout-flex\" style=\"padding-top:20px;padding-bottom:20px\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">A prima vista, l\u2019elemento centrale (una gigantesca banconota da 100 Euro) pu\u00f2 sembrare ordinario. Tuttavia, a uno sguardo pi\u00f9 attento, si svela un commento profondo sulla societ\u00e0 odierna e sulla sua insaziabile brama di crescita, successo e attenzione, spesso perseguiti con mezzi discutibili.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6ab82e1e1f91d&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6ab82e1e1f91d\" class=\"wp-block-image size-full has-custom-border wp-lightbox-container\"><img fetchpriority=\"high\" decoding=\"async\" width=\"776\" height=\"592\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_01.webp\" alt=\"\" class=\"wp-image-302\" style=\"border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-left-radius:5px;border-bottom-right-radius:5px\" srcset=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_01.webp 776w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_01-600x458.webp 600w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_01-300x229.webp 300w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_01-768x586.webp 768w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-65deacd7 wp-block-columns-is-layout-flex\" style=\"padding-top:20px;padding-bottom:20px\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6ab82e1e1feee&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6ab82e1e1feee\" class=\"wp-block-image size-full has-custom-border wp-lightbox-container\"><img decoding=\"async\" width=\"776\" height=\"592\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_03.webp\" alt=\"\" class=\"wp-image-304\" style=\"border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-left-radius:5px;border-bottom-right-radius:5px\" srcset=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_03.webp 776w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_03-600x458.webp 600w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_03-300x229.webp 300w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_03-768x586.webp 768w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Il simbolismo della banconota, sorretta e mostrata nello spazio, richiama cartelloni pubblicitari o la presenza mediatica travolgente che ci inonda costantemente di notizie e informazioni. Il fatto che sia fatta di carta (un materiale effimero e facilmente distruttibile) suggerisce la fragilit\u00e0 di queste idee moderne di successo. La carta accartocciata sul pavimento rafforza questa impressione: rappresenta le innumerevoli idee, tentativi o promesse che alla fine non si concretizzano e vengono dimenticate. Questi simboli, uniti alla rappresentazione altamente astratta, sollevano domande critiche sulla sostenibilit\u00e0 del pensiero moderno sulla crescita e sulle promesse dei media. DIPENDENZA.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-65deacd7 wp-block-columns-is-layout-flex\" style=\"padding-top:20px;padding-bottom:20px\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">\u201cHYPE,\u201d \u201cMADNESS,\u201d \u201cOVERFLIGHT,\u201d \u201cSTRENGTH,\u201d \u201cGROWTH.\u201d Queste parole sembrano slogan onnipresenti in una societ\u00e0 ossessionata dalla crescita, che diventano sempre pi\u00f9 rumorosi e presenti, ma spesso vuoti nel loro contenuto. \u201cCRASH\u201d e \u201cALONE\u201d stanno come controcanti cupi, ricordandoci i lati oscuri dell\u2019eccesso di hype e delle aspettative gonfiate: la solitudine del fallimento e la caduta inevitabile che segue dall\u2019essere saliti troppo in alto.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6ab82e1e20537&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6ab82e1e20537\" class=\"wp-block-image size-full has-custom-border wp-lightbox-container\"><img decoding=\"async\" width=\"776\" height=\"592\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_10.webp\" alt=\"\" class=\"wp-image-311\" style=\"border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-left-radius:5px;border-bottom-right-radius:5px\" srcset=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_10.webp 776w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_10-600x458.webp 600w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_10-300x229.webp 300w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_10-768x586.webp 768w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-65deacd7 wp-block-columns-is-layout-flex\" style=\"padding-top:20px;padding-bottom:20px\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6ab82e1e20a60&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6ab82e1e20a60\" class=\"wp-block-image size-full has-custom-border wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"776\" height=\"1020\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_04.webp\" alt=\"\" class=\"wp-image-305\" style=\"border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-left-radius:5px;border-bottom-right-radius:5px\" srcset=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_04.webp 776w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_04-600x789.webp 600w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_04-228x300.webp 228w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2024\/10\/Hypezig_04-768x1009.webp 768w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:75%\">\n<p class=\"wp-block-paragraph\">Arte nello Spazio del Consumo La scelta della sede espositiva (\u201cHypezig\u201d affronta lo spettatore direttamente in uno spazio che simboleggia la logica capitalista del successo e dell\u2019auto-ottimizzazione costante) non solo ci sfida a riflettere sui temi presentati, ma anche a mettere in discussione criticamente l\u2019ambiente che abitiamo. \u201cHypezig\u201d \u00e8 un\u2019installazione provocatoria ma sottile, che cerca di nominare e affrontare problemi attuali della societ\u00e0 come l\u2019hype mediatico, l\u2019euforia e l\u2019abuso di sostanze, le ideologie di crescita e la fragilit\u00e0 dell\u2019individuo. Nel complesso, \u201cHypezig\u201d mostra che dietro l\u2019illusione di crescita e forza, spesso si nasconde la realt\u00e0 del crash e del fallimento: un hype che crolla nel proprio vuoto.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-65deacd7 wp-block-columns-is-layout-flex\" style=\"padding-top:20px;padding-bottom:20px\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">L\u2019hype \u00e8 una droga. Inonda le vene, accelera il battito, alimenta l\u2019illusione di qualcosa di pi\u00f9 grande, migliore, inarrestabile. E in questo momento, Lipsia \u00e8 l\u2019ultima moda. Soprannominata Hypezig, la citt\u00e0 viene venerata come la prossima utopia urbana: affitti bassi, scena artistica fiorente, hipster che invadono le strade, un paradiso per i creativi e i cool. I media la dipingono come un fenomeno da culto: Trasferisciti a Lipsia! \u00c8 la nuova Berlino!<br>Suona familiare? Dovrebbe. Perch\u00e9 abbiamo gi\u00e0 visto questo copione.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6ab82e1e20f7b&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6ab82e1e20f7b\" class=\"wp-block-image size-full has-custom-border wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"776\" height=\"592\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-6.jpg\" alt=\"\" class=\"wp-image-1807\" style=\"border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-left-radius:5px;border-bottom-right-radius:5px\" srcset=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-6.jpg 776w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-6-300x229.jpg 300w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-6-768x586.jpg 768w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-6-600x458.jpg 600w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-65deacd7 wp-block-columns-is-layout-flex\" style=\"padding-top:20px;padding-bottom:20px\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6ab82e1e213d6&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6ab82e1e213d6\" class=\"wp-block-image size-full has-custom-border wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"776\" height=\"1020\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-13.jpg\" alt=\"\" class=\"wp-image-1808\" style=\"border-top-left-radius:5px;border-top-right-radius:5px;border-bottom-left-radius:5px;border-bottom-right-radius:5px\" srcset=\"https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-13.jpg 776w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-13-228x300.jpg 228w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-13-768x1009.jpg 768w, https:\/\/fronteacciaiocromato.art\/wp-content\/uploads\/2013\/10\/Installation-HYPEZIG-13-600x789.jpg 600w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:75%\">\n<p class=\"wp-block-paragraph\">Berlino era una volta la bambina d\u2019oro, inebriata dalla propria leggenda. E cosa \u00e8 successo? L\u2019euforia non \u00e8 durata. Gli affitti sono schizzati alle stelle, artisti e residenti a basso reddito sono stati spinti fuori, e l\u2019energia grezza della citt\u00e0 \u00e8 stata inghiottita da affari immobiliari e gentrificazione. Ora tocca a Lipsia. I prezzi salgono lentamente, gli spazi aperti scompaiono, e chi ha costruito la scena \u00e8 il primo a essere messo da parte.<br>Come qualsiasi droga, il picco \u00e8 piacevole, finch\u00e9 non passa. Il momento \u00e8 euforico, inebriante, seducente. Ma il crash arriver\u00e0. Il postumi colpisce sempre. E quando l\u2019hype svanisce, tutto ci\u00f2 che resta \u00e8 la fredda realt\u00e0: un\u2019altra citt\u00e0 sfruttata, spremuta fino all\u2019ultimo respiro.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Cocaina &amp; Crack e hype vanno di pari passo, inalati con banconote grosse, alimentando picchi veloci e crash inevitabili. Lipsia, preparati. Il calo \u00e8 gi\u00e0 iniziato.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Leipzig 2013<\/p>","protected":false},"excerpt":{"rendered":"<p>Our art installation &#8220;Hypezig&#8221; aims to present a precise yet multi-layered reflection on the dynamics and fragility of modern success stories.<\/p>","protected":false},"author":2,"featured_media":302,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[85],"class_list":["post-243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artworks","tag-fac"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&quot;Hypezig&quot;: A Reflection on Modern Success Hype - FAC-FronteAcciaioCromato<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fronteacciaiocromato.art\/it\/hypezig\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&quot;Hypezig&quot;: A Reflection on Modern Success Hype - 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